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Advertising a Rental Property in Memphis: 5 Tips and Tricks

HomeRiver Group Memphis - Tuesday, December 14, 2021
Property Management Blog

There is no doubt that Memphis is one of the most attractive cities in American in which to live and work. It has a business-friendly climate, excellent training, and education opportunities, affordability and livability, and first-rate infrastructure and accessibility. It is no surprise that the city is experiencing a millennial population boom.

Understandably, rental properties in Memphis are in high demand. If you are advertising a rental property, there are some useful tips and tricks for effectively marketing your home or properties. In this blog post, we will take a look at five effective property marketing strategies.

1. Create A Great Rental Listing

Rental listings should be catchy while also providing all of the information that a prospective tenant needs. Along with an eye-catching title, there should be a paragraph-long description, a full list of amenities, and several high-quality photos.

Think of a rental listing as a first impression. The better you can construct your rental listing, the more attractive your property is going to seem.

2. Set the Right Rental Price

Your rent price needs to make sense for your market, meaning that it is in line with comparable units. If rent is set too high, prospective tenants are going to simply move on to another listing without giving your property (and its merits), a second glance.

Market research is important here, so that your property is advertised at a competitive price.

3. Utilize Social Media

Approximately 72 percent of Americans use social media, highlighting the enormous reach that posts and adverts can have on sites like Facebook, Instagram, and YouTube. These sites can help you to show your rental property off to prospective clients and utilize their range of features (making contact easy, posting photos/videos, etc.)

4. Opt for Professional Photographs

This is especially important given the ongoing pandemic, where many people are hesitant to visit properties in person. Securing high-quality photos and videos helps to make it look more attractive to interested parties. You can even choose to create a 3D tour through your property.

5. Advertise With Us

Our goal is to make the experience of finding a rental property as easy and enjoyable for renters. Our marketing starts with yard signs and an aggressive online advertising campaign, with listing on our site as well as more than 200 rental websites. Our goal is to get your property rented within two to four weeks.

Advertising a Rental Property in Memphis

However great a rental property may be, without an effective advertising and marketing strategy it can be difficult to find tenants. Reducing vacancy time between tenants is important to maintain income from your property and ensure that it is working effectively for you.

The above tips and tricks for advertising a rental property in Memphis are designed to help ensure that your property stands out and is seen.

For quality Memphis property marketing, choose HomeRiver Group® Memphis. Contact our team today to learn more.